Atlanta, June 6th, 2016: YuppTV, the world’s largest
Over-The-Top (OTT) provider for South Asian content, has announced its
tie-up with Future Today Inc. As part of the move, YuppTV will showcase
Future Today’s Kids (Happykids) and Cookery (ifood.tv) related content
to global users on its YuppTV Bazaar platform.
iFood TV
is a multi-platform video channel for food and cooking content. Apart
from having the largest library of cooking videos, it is also the
most-trafficked site in the food-video space. Happykids is a
multi-platform video channel that entertains and educates kids of all
ages with music, stories and activity guides.
Speaking on the partnership, Udaynandan Reddy, Founder & CEO, YuppTV,
commented, “YuppTV Bazaar was launched as the perfect destination for
today’s digital viewership to consume the most curated, high-quality
video content in their preferred genre. Following the association, we
would be introducing culinary and kids’ entertainment content on our
platform. We are confident that the new additions will further entertain
and indulge our users.”
Echoing the same thought, Vikrant Mathur, Co-Founder Future Today
said, “We are excited to be partnering with YuppTV to make our premium
content available on their platform. With our content now available on
YuppTV Bazaar, YuppTV users will not only be able to view the recipes,
preparation techniques and how-to guides for their favorite cuisines,
anytime, anywhere, but also keep their kids happily entertained while
they are cooking,” commented.
YuppTV Bazaar is a novel
initiative from YuppTV, which serves as a digital marketplace for
premium video content creators to upload, share and monetize their
creations. The platform curates and hosts high-quality video content
across various genres such as Education, Short Films, Web Series, and
Trailers etc. The iFood TV content can be viewed through the YuppTV app
on Smart TVs, smart phones, tablets & PCs.
About YuppTV
YuppTV
is one of the world’s largest internet-based TV and On-demand service
provider for South Asian content, offering more than 200+ TV channels,
5000+ Movies and 100+ TV Shows in 12 languages.
YuppTV
has 25000 hours of entertainment content catalogued in its library,
while nearly 2500 hours of new on-demand content is added to the YuppTV
platform every day. YuppTV offers Live TV and Catch-Up TV technology.
YuppTV has its presence in more than 50 countries. It has recently
launched YuppFlix, a movie on demand streaming service for Expat Market
and YuppTV Bazaar an online marketplace for the premium content curator.
YuppTV is currently ranked #1 Internet Pay TV platform for Indians
living abroad and also the largest Internet TV platform from premium
content availability in India. YuppTV is the most downloaded Indian
SmartTV app and it also boasts of 8 million mobile downloads with 4.0
user rating.
For more information: http://www.yupptv.com/
About Future Today
Future
Today Inc. is a video technology and distribution company that helps
video content creators distribute and monetize their content on the Web,
Mobile and Connected TV platforms. Future Today’s cloud-based solution
powers over 1,000 apps on platforms such as Roku, Now TV, Amazon Fire
TV, Apple TV, Sony Smart TV and other OTT devices. Future Today’s
platform is free to use, and there is no cost for content creators to
use either the platform or the services that Future Today provides,
ever. Future Today currently works with over 500 Content Companies,
including some of the biggest YouTube channels as well as traditional
media companies syndicating content to broadcast networks.
For more information, please visit www.futuretodayinc.com
