Yupp Video Services Powers Chaupal’s Full-Scale Technology Upgrade, Strengthening Platform Reliability, Performance, and User Experience Across 25+ Devices

Hyderabad, Dec 10^th 2025: Yupp Video Services (YVS), YuppTV's B2B technology arm and a global leader in white-label OTT platforms and streaming solutions, is proud to announce its strategic partnership with Chaupal, one of India's fastest-growing regional OTT platforms specializing in Punjabi, Haryanvi, and Bhojpuri content. This collaboration marks a significant milestone in Chaupal's journey as it overhauled its entire technology stack to support its next phase of aggressive growth.

 After three years of rapid expansion, Chaupal recognized the need to transform its technology foundation, with an aim to scale up while delivering an even better user experience. YVS helped Chaupal build a fully custom tech instance specifically designed for their unique requirements.

Joining forces, the teams created a modern, flexible, next-generation platform delivered across 25+ devices. YVS introduced faster and more customizable apps and improved video playback performance. Chaupal has integrated YVS’s AI-driven content recommendations to enhance personalized user experience and AI-based operational monitoring to ensure proactive quality assurance. In a remarkable feat of technical execution, YVS also led seamless migration of 10 million users with 0% subscriber loss.

Commenting on the collaboration, Uday Reddy, Founder & CEO from Yupp Video Services said, “Chaupal’s team came to us with a very clear objective — they wanted a platform that could scale without losing the simplicity and consistency their audience values. We’re proud of what this partnership has achieved and excited for the roadmap ahead.”

Gurjit Singh, CTO, Chaupal, said: For us, technology is as important as content. We wanted a platform that reflects who we are — rooted, diverse, and constantly growing — yet competitive at a global level. YVS understood that and built a system that is stronger, faster, and more aligned with how our audiences consume content today. The transition was seamless, and the performance gains are already visible.

 About Yupp Video Services (YVS)

YVS is a global leader in OTT white-labeled technology solutions, providing cutting-edge platforms that enable broadcasters, telecom operators, and content providers to deliver scalable, reliable, and high-quality streaming services.

 Visit https://yvs.video for more information.

 About Chaupal

Chaupal stands as Punjab’s very own OTT platform, born from the soil it represents. Built in Punjab, built for Punjab and now watched across continents, Chaupal brings together the richness of Punjabi, Haryanvi and Bhojpuri stories with modern, premium streaming standards.

Watch Kuttram Purindhavan online on SonyLIV

Tamil crime thriller Kuttram Purindhavan is streaming on SonyLIV. A senior police officer is about to retire when he makes a decision that causes unexpected problems. He becomes involved in Mercy's case. Investigations and emotional struggles are followed in the series. Lakshmi Priyaa Chandramouli plays Mercy's heartbroken mother, along with Pasupathy, who plays the senior officer. Directed by Selvamani, the show is available in multiple languages, including Tamil, Telugu, Malayalam, Kannada, and Hindi.

The series starts slowly but builds tension and suspense as it goes on. With plenty of emotional moments, Kuttram Purindhavan offers a twisty whodunnit story. The show has great depth due to Pasupathy's portrayal of his character's guilt and internal conflict. This series is perfect for mystery fans who love strong emotions and slow-burning plots.

SonyLIV is now available on YuppTV for Indians living outside India to watch shows like Kuttram Purindhavan. Watch Indian TV shows and channels online without restrictions with YuppTV. Using YuppTV and a SonyLIV package, Indians abroad can watch all the Indian content and many other popular SonyLIV shows anytime, anywhere. With YuppTV, watch Kuttram Purindhavan online on multiple devices, including smart TVs, smartphones, and laptops. It is the perfect choice if you live abroad and would like to watch Indian content.

Note: Channel availability is subject to regional availability.

Watch Australia vs England Ashes 2025 Live for Free

The Ashes 2025 Test series between Australia and England is one of cricket's most exciting events. Starting November 21, 2025, four iconic Australian venues will host the fierce rivalry until early January 2026. The Ashes will be played in Australia for the first time since 2011, with Australia defending its home advantage. Fans worldwide are eagerly waiting to witness some top-class Test cricket.

The series schedule is packed with thrilling contests. Perth will host the first Test from November 21 to 25. From December 4 to 8, The Gabba will host the second Test, a day/night match. A third test is scheduled for December 17-21 at Adelaide Oval. From December 26 to 30, the fourth Test will be held at Melbourne's MCG, and the final Test will be held at the Sydney Cricket Ground from January 4 to 8, 2026. Throughout the day, cricket fans can watch live on YuppTV.

Fans can watch every ball of the Ashes 2025 live on YuppTV. It is available on smartphones, laptops, and TVs. Download the YuppTV app or directly watch ENG vs AUS live from any corner of the world. Using this user-friendly platform, cricket enthusiasts can follow this historic series from anywhere during the Ashes.

YuppTV has secured the live streaming rights for the Ashes 2025 series for many European and Asian countries. Fans living in Albania, Andorra, Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Faroe Islands, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Israel, Italy, Kazakhstan, Kyrgyzstan, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Moldova, Monaco, Montenegro, Netherlands, North Macedonia, Norway, Poland, Portugal, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Tajikistan, Turkey, Turkmenistan, Ukraine, Uzbekistan, and Vatican City will be able to watch the entire series live on YuppTV’s streaming platform. Cricket fans in these regions can stay connected to the Ashes 2025 excitement with this wide coverage.

Ashes squads feature some of the best players in the world. During the early stages of the tournament, Australia will be without their captain Pat Cummins and pacer Josh Hazlewood. Ben Stokes, Jofra Archer, and Mark Wood lead England's bowling lineup.

Australia Squad (first Test only):

Steve Smith (Captain), Scott Boland, Alex Carey (Wicketkeeper), Brendan Doggett, Cameron Green, Travis Head, Josh Inglis (Wicketkeeper), Usman Khawaja, Marnus Labuschagne, Nathan Lyon, Michael Neser, Mitchell Starc, Jake Weatherald, Beau Webster

England Squad (first Test only):

Ben Stokes (Captain), Jofra Archer, Gus Atkinson, Shoaib Bashir, Harry Brook, Brydon Carse, Zak Crawley, Ben Duckett, Ollie Pope, Joe Root, Jamie Smith (Wicketkeeper), Mark Wood

Ashes 2025 promises passion, skill, and sportsmanship. You can watch this Australia vs England Ashes 2025 live classic cricket contest on YuppTV, depending on your region. Mark your calendars and enjoy these historic battles.

Note: Channel availability is subject to regional availability.