Hyderabad,
India and San Francisco, CA,, December 2nd , 2014: YuppTV
today announced the appointment of Damon S Johnson, Senior Vice President – Business
Development,. As part of his new role, Damon will - lead the development of distribution
partnerships and explore, and build new content and entertainment options for
the burgeoning over-the-top (OTT) internet TV market.
Damon
Johnson brings with him over two decades of valuable industry experience having
worked in the industry’s leading organizations as an executive responsible for building digital
businesses. His passion is found at the intersection where great storytelling
meets content delivery; how and when consumers want it.
Most recently, Damon Johnson was
at PlayStation where he led Sony's efforts to build an OTT entertainment
platform. As an early believer in OTT,
he joined PlayStation to establish the Media and Entertainment group where he
successfully led a team that negotiated with Netflix, Amazon Instant Video,
Redbox Instant by Verizon, HBOGO, EPIX, Disney, ESPN, DirecTV, DISH, NFL, MLB,
NBA and NHL to build the industry’s leading OTT platform on PS4, PS3, VITA and
VITA TV. Prior to PlayStation, he was responsible for building the digital
media division for Fox Sports in Latin America.
“I
am delighted to accept the appointment of Senior Vice President –Business
Development at YuppTV, an organization that has built the world’s leading OTT service
with 200 channels of Live television and thousands of hours of On-Demand content
for South Asian language audiences. YuppTV’s live linear and On-Demand
technology is a disruptive force and I look forward to increasing industry
awareness and bringing new content to new audiences”, said Damon Johnson.
Uday Reddy, Founder and CEO,
YuppTV said, “At YuppTV we have built the Number One South Asian
language subscription service delivered via the internet, mobile phones and now
connected TV devices (OTT). In order to
further this growth and open new markets, we have brought Damon Johnson on
board to lead our distribution partnership development and leverage our
industry-leading OTT platform to explore and build new content and
entertainment options. We are pleased to have someone who brings years of
experience, hands on approach, and creativity, to the team. We welcome Johnson
to the YuppTV family.”
YuppTV is one of the largest internet TV providers of South Asian Content
via live TV, Catch-up TV, and on-demand movies and music. YuppTV delivers 200 Live
Linear TV Channels, Movies, Live Events and thousands of hours of On-Demand
video and music entertainment via 22 different devices such as; Connected TVs, Game
Consoles, Internet STBs, Smart Blu-ray players, PCs, Smart Phones and Tablets. Visit us at: www.yupptv.com
For further information, please contact:
Shivam Agarwal
Email:
shivam@yupptv.com
M:
+1 (770)-880-9027
