Monday, July 9, 2018

YuppTV to offer Indian Content with Dolby Audio

Atlanta, July 10 2018: YuppTV, the world’s largest provider of South-Asian OTT content announced that select movie titles will be available in Dolby Audio. This will enable YuppTV to deliver an advanced surround sound experience to its users across the globe. YuppTV features Indian movies and TV Shows across 8 regional languages, available globally.

A YuppTV subscriber can now enjoy select movies in Dolby Audio across Smart TVs, media players through the YuppTV App by connecting their Smart TV with a Dolby Audio enabled home theatre or a soundbar, thereby enhancing their living room experience.

Dolby Audio is a set of robust technologies that deliver rich, clear, powerful sound in the cinema, at home, and on the go. It makes entertainment more compelling by providing a vibrant audio experience for content that is broadcast, downloaded, streamed, played in cinemas, or enjoyed via disc. Whether consumers listen on the go, or at home through TV speakers, a sound bar, or a full home theater system, Dolby Audio works in the background, intelligently pairing each piece of content to your entertainment setup to deliver higher quality sound.

Uday Reddy, Founder & CEO of YuppTV said, “At YuppTV, it has been our constant pursuit to provide our users with the best entertainment solutions. We are glad to work with Dolby to provide our users with dynamic, rich, theatre-like sound quality, right at their homes, providing them with high-quality surround sound and enhancing their overall viewing experience.”

Pankaj Kedia, Managing Director, Emerging Markets at Dolby Laboratories added, “We are excited to work with YuppTV to bring our immersive audio technology onto the YuppTV platform and offer an advanced, surround sound experience to their viewers. We are confident that YuppTV users will enjoy their favourite content in Dolby Audio.”

About YuppTV:
YuppTV is one of the world’s largest internet-based TV and on-demand service providers for South Asian content, offering more than 300 TV channels and 5000+ movies in India. YuppTV recently received funding from Emerald Media, a Pan-Asian platform established by leading global investment firm KKR for investing in the media and entertainment sector, wherein Emerald Media acquired a significant minority stake in the company for US$50m. YuppTV had earlier raised its Series A round of funding from Poarch Creek Indian Tribe of Alabama.

YuppTV is currently ranked #1 Internet Pay TV platform for Indians living abroad and the largest Internet TV platform from premium content availability in India. YuppTV is the most downloaded Indian SmartTV app and it also boasts of 13 million mobile downloads with 4.0 user rating.

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