YuppTV launches 18 Sri Lankan channels on its platform

Atlanta, April 20, 2016: YuppTV, the world’s largest Over-The-Top (OTT) provider for South Asian content, expands its offering with the launch of 18 Sri Lankan TV channels across a variety of genres such as general entertainment, news, music, spiritual etc. As a part of the association, prominent Sinhala, Tamil and English channels such as Siyatha TV, Derana TV, Dan TV, Channel C, Nethra TV and Prime TV will be made available on YuppTV platform, worldwide. 

Approximately 3 million Sri Lankan expats are estimated to be spread across the globe, with the majority concentrated around Europe, Middle East & Canada. Sri Lankan expats can now enjoy their favorite programs anytime, anywhere on multiple internet enabled devices.  Two of Sri Lanka's most popular TV channels from Capital Maharaja Organization, Shakthi TV and Sirasa TV, were already available on YuppTV.

Speaking on the partnership, Uday Reddy, Founder & CEO, YuppTV, said, “At YuppTV, we have always sought to enable the best, most preferred entertainment options for our users across the globe. We have constantly enhanced our content offerings to appeal to the sensibilities of our diverse consumer base. Allowing access to these channels through our platform will add to the delight of our Sri Lankan expat viewers as they will be able to watch their favorite programmes from anywhere in the world.”

With the partnership, YuppTV became the first OTT service provider in the world to provide Live TV access of such an exquisite bouquet of Sri Lankan channels, which will be made available to subscribers at a very affordable price. These new channels will be part of Sri Lankan TV packages and can be accessed through the YuppTV website, www.yupptv.com, or via its app on Smart TVs, Smart blu-ray players, streaming media players, gaming consoles, smartphones and tablets.

About YuppTV

YuppTV is one of the world’s largest internet-based TV and On-demand service provider for South Asian content, offering more than 200+ TV channels, 5000+ Movies, 100+ TV Shows in 12 languages. YuppTV has its presence in more than 50 countries. It has recently launched YuppFlix, a movie on demand streaming service for Expat Market. YuppTV is currently ranked #1 Internet Pay TV platform for South Asian expats. YuppTV is the most downloaded Indian SmartTV app and boasts 8 million mobile downloads.

For more information: http://www.yupptv.com/

Premium Sri Lankan channels go global for the first time on YuppTV

 

Hyderabad, April 7, 2015: Focusing on providing International content to subscribers and expanding its network in markets around the world, YuppTV today announced the launch of premium channels SirasaTV, and Shakthi TV, in homes worldwide. With this, YuppTV has made a foray into Sri Lankan content on its superior network. YuppTV is proud to bring these premium channels that are part of Capital Maharaja Group to global customers for the first time.

Sirasa TV is a Sinhala language channel broadcasting entertainment, news and current affairs. Shakthi TV broadcasts in the Tamil Language in Sri Lanka will be available in a month. Its program content includes entertainment, sports, current affairs, children's programs and news. The Capital Maharaja Organization Limited, one of the largest conglomerates in Sri Lanka, owns both channels as part of its 8 channel network.

Announcing the launch, Mr. Uday Reddy, CEO of YuppTV said, “We are thrilled to launch Sri Lanka’s top television channels Sirasa TV and Shakthi TV, for the first time, in markets across the world today. It is our constant endeavour to offer viewers from varied ethnicities and backgrounds a top quality television viewing experience. We welcome viewers from Sri Lanka into the YuppTV family. The Capital Maharaja Organization owns Srilankas largest Media network and a respected Sri Lankan brand.This launch will give viewers across the world access to the channels’ premium content. We trust subscribers in different markets will receive this launch very well. We are soon to add more Sri Lankan channels to make it a complete package of entertainment to the Sri Lankan viewers worldwide.”

Ms Nedra Weerasinghe Group Director Electronic Media Business of The Capital maharaja Organization says they are a forward thinking Media Network where all its channels command leadership positions. Therefore moving into new territories of content distribution will engage existing audiences in a new way or reach out to new content consumers. As Srilanka's most Innovative local content and Trusted News provider we realize OTT will play an important role in allowing consumers to access services in the way they want. We believe consumers will enjoy content ‘any time, any place’ through a range of devices including mobile phones, iPads, game consoles or connected TVs, all connected to a central content gateway. It is our pleasure to partner with YuppTV on this venture."

Mr. Chammantraj Channel Head said, “Since its inception, the Capital Maharaja Organization has always believed in setting new benchmarks as far as its business strategy is concerned. We are excited to partner with YuppTV in offering two of our premium channels Sirasa TV and Shakti TV for the first time to subscribers across the globe and trust this will mark the beginning of a new and exciting international partnership.”

YuppTV has grown into the world’s leading over-the-top (OTT) content provider for South Asian Content. YuppTV delivers more than 200+ Live TV Channels worldwide, 10 days of Catch-up TV along with Unlimited Movies, to the leading manufacturer of Gaming Consoles, Connected TVs, media streaming players, Smart Blu-ray players, PCs, Smart Phones and Tablets. The mission of YuppTV is to make it simple and instant for consumers to enjoy their favorite entertainment options on any device at anytime and anywhere in the world.

For more information log onto www.yupptv.com